As a boutique fitness studio owner, you know how important customer retention is to the success of your business. Retaining customers is not only more cost-effective than acquiring new ones, but it also leads to more revenue and positive word-of-mouth marketing. However, many fitness studios struggle with customer retention. That's why it's essential to engage your customers in meaningful ways that keep them coming back for more.

As a boutique fitness studio owner, you know that your success is built on the backs of your employees. But finding the right people, creating a positive culture, and fostering motivation can be tough. That's where these HR books come in. If you want to invest in your people and create a competitive advantage for your business, these six books are a must-read.